The long tail concept fit in the customer in charge enviornment

The long tail concept is a description of future Business which is represent individuel.The long tail explain about the strategy of amazon.com.

Chris Anderson an author,journalist,editor who worked almost seven years with the economists in saveral post, said also push & pull strategy of online book seller, an example;The book "Into thin Air" and Touching the viod,

A comment about bollywood which is indian Moviemaker Industry began in Bombay(Now Mumbai)

The long tail has given a complete business brief such as Amazon.com, Netflis, Ttunes.

As I understand, The long tail make sure broadcast and personalised, create individuel consumer and offer mass market, obviously it is good and I guess,the long a very good concept for customer in charge enviornment.